{"id":1077,"date":"2019-07-16T12:46:15","date_gmt":"2019-07-16T12:46:15","guid":{"rendered":"https:\/\/the-light.ro\/?p=1077"},"modified":"2020-12-21T12:47:21","modified_gmt":"2020-12-21T12:47:21","slug":"inovatie-romaneasca-in-real-estate-si-publicitate-digitala","status":"publish","type":"post","link":"https:\/\/the-light.ro\/ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/","title":{"rendered":"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103"},"content":{"rendered":"

Primul ecran LED transparent din Rom\u00e2nia, de 108 mp, \u00eembrac\u0103 dou\u0103 din fa\u021badele unei cl\u0103diri noi din Bucure\u0219ti \u0219i ruleaz\u0103 reclame cump\u0103rate \u00een timp real printr-o platform\u0103 digital\u0103 dezvoltat\u0103 de un startup rom\u00e2nesc.<\/p>\n\n\n\n

Inova\u021bia \u00eenseamn\u0103, \u00een primul r\u00e2nd, c\u0103 cei care lucreaz\u0103 \u00een birourile din cl\u0103direa The Light One, parte din ansamblul The Light dezvoltat de grupul rom\u00e2nesc River Development, nu vor avea vederea obstruc\u021bionat\u0103 de ecranul transparent. O alt\u0103 inova\u021bie este legat\u0103 de felul \u00een care este cump\u0103rat spa\u021biul publicitare pentru ecran, achizi\u021bionat direct de advertiseri prin intermediul platformei TPS Engage, care permite media buying real-time \u0219i feedback filtrat prin analytics cu reac\u021biile celor care au v\u0103zut ad-ul pe ecran.<\/p>\n\n\n\n

\u201cAcest ecran nu va avea doar o func\u021bie decorativ\u0103 impresionant\u0103, ci poate reprezenta pe termen mediu \u0219i lung o oportunitate unic\u0103 \u0219i eficient\u0103 de promovare pentru clien\u021bi \u0219i, nu \u00een ultimul r\u00e2nd, o surs\u0103 sustenabil\u0103 generatoare de venit pentru noi\u201d<\/em>, a declarat pentru Biz Sorin Vi\u0219oianu, CEO al River Development. \u00cen plus, arhitectura pus\u0103 \u00een valoare de ecranul LED transparent face cl\u0103direa de birouri recognoscibil\u0103 \u00een ora\u0219 \u0219i o transform\u0103 \u00eentr-o carte de vizit\u0103 important\u0103 pentru companiile care activeaz\u0103 acolo.<\/p>\n\n\n\n

Noul ecran LED transparent are deja 90% grad de ocupare din faza de presale, printre clien\u021bi num\u0103r\u00e2ndu-se Foodpanda, Samsung, Cappy, Untold \u0219i Clever. \u201cSistemul nostru ofer\u0103 posibilitatea de a-\u021bi eficientiza bugetul lu\u00e2nd sloturi orare sau zilnice pe anumite re\u021bele, ceea ce va fi posibil \u0219i pe The Light One din septembrie, odat\u0103 ce se termin\u0103 perioada de presale, contextualizarea automat\u0103 a reclamelor \u00een func\u021bie de context, rapoarte \u00een timp real \u0219i faptul c\u0103 po\u021bi accesa orice ecran conectat cu tehnologia TPS Engage direct din platforma noastr\u0103\u201d<\/em>, a declarat pentru Biz cofondatorul TPS Engage, Matei Psatta.<\/p>\n\n\n\n

TPS Engage a dezvoltat o platform\u0103 conectat\u0103 \u00een diferite re\u021bele de ecrane digitale indoor \u0219i outdoor din ora\u0219e, \u021b\u0103ri \u0219i continente diferite, prin care un utilizator poate demara campanii publicitare pe mediile Digital Out Of Home (DOOH), indoor \u0219i outdoor, indiferent de ora\u0219ul sau \u021bara \u00een care sunt instalate ecranele fizice. \u201c\u00cen primul r\u00e2nd, u\u0219ureaz\u0103 munca tuturor celor implica\u021bi \u2013 se pot genera rapoarte \u0219i campanii direct din platforma TPS Engage. Achizi\u021bia de spa\u021biu direct \u00eenseamn\u0103 c\u0103 se pot genera campanii punctuale pentru fiecare re\u021bea \u00een func\u021bie de nevoile fiec\u0103rui client. \u00cen al doilea r\u00e2nd, permite contextualizarea reclamelor \u00een func\u021bie de informa\u021bii generale (vreme, momentul zilei, ziua s\u0103pt\u0103m\u00e2nii), dar \u0219i \u00een func\u021bie de datele clientului (v\u00e2nz\u0103ri, sezonalitate etc.) \u2013 totul automat\u201d<\/em>, arat\u0103 Matei Psatta. \u0218i \u00een cazul The Light One, solu\u021bia raporteaz\u0103 date \u00een timp real pentru fiecare ecran: de exemplu, num\u0103rul de pietoni \u0219i ma\u0219ini care trec \u00een raza de vizibilitate a ecranului.<\/p>\n\n\n\n

\u201c\u0218tim c\u0103 ast\u0103zi tendin\u021bele din real-estate \u0219i mai ales din segmentul office sunt extrem de competitive. De aceea, suntem foarte receptivi la inova\u021bii care ar putea face diferen\u021ba pentru poten\u021bialii chiria\u0219i din cl\u0103dirile noastre de birouri. Tr\u0103im \u00eentr-o epoc\u0103 digital\u0103 \u00een care tehnologia transform\u0103 fiecare industrie \u2013 vorbim de cl\u0103diri inteligente, ma\u0219ini autonome, smart home sau smart city\u201d<\/em>, spune Sorin Vi\u0219oianu. Acesta arat\u0103 c\u0103 ideea colabor\u0103rii cu TPS Engage pentru vinderea spa\u021biului de reclam\u0103 pe noul ecran a venit din dorin\u021ba River Development de a promova excelen\u021ba rom\u00e2neasc\u0103 \u00een orice domeniu.<\/p>\n\n\n\n

Proiectul The Light<\/a>, situat \u00een zona Politehnica, are design flexibil, cu suprafe\u021be \u00eenchiriabile pe etaj \u00eentre 500 \u0219i 2.000 mp \u0219i un nivel de add-on factor de doar 5%, pentru a maximiza spa\u021biile nete \u00eenchiriabile. Pe partea de green building, cl\u0103dirile sunt dotate cu sisteme HVAC de ultim\u0103 genera\u021bie cu eficien\u021b\u0103 crescut\u0103 \u0219i consum de energie mai sc\u0103zut fa\u021b\u0103 de standardul obi\u0219nuit. \u201cAst\u0103zi, cl\u0103dirile nu mai reprezint\u0103 doar un loc \u00een care muncim sau tr\u0103im, ci ele devin experien\u021be \u00een sine. Spa\u021biul construit se conecteaz\u0103 natural la comunitatea din jurul s\u0103u, la via\u021ba ora\u0219ului \u0219i la nevoile consumatorului modern. Pornind de la acest deziderat am proiectat \u00eentreg ansamblu The Light, prin care ne propunem s\u0103 revitaliz\u0103m arealul central-vestic al Capitalei printr-un concept de office \u0219i living\u201d<\/em>, conchide Sorin Vi\u0219oianu.<\/p>\n\n\n\n

Sursa: RevistaBiz<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Primul ecran LED transparent din Rom\u00e2nia, de 108 mp, \u00eembrac\u0103 dou\u0103 din fa\u021badele unei cl\u0103diri noi din Bucure\u0219ti \u0219i ruleaz\u0103 reclame cump\u0103rate \u00een timp […]<\/p>\n","protected":false},"author":1,"featured_media":1078,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1077","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\nInova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103 - The Light<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/the-light.ro\/ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103 - The Light\" \/>\n<meta property=\"og:description\" content=\"Primul ecran LED transparent din Rom\u00e2nia, de 108 mp, \u00eembrac\u0103 dou\u0103 din fa\u021badele unei cl\u0103diri noi din Bucure\u0219ti \u0219i ruleaz\u0103 reclame cump\u0103rate \u00een timp […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/the-light.ro\/ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/\" \/>\n<meta property=\"og:site_name\" content=\"The Light\" \/>\n<meta property=\"article:published_time\" content=\"2019-07-16T12:46:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-12-21T12:47:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/the-light.ro\/wp-content\/uploads\/2020\/12\/revistabiz-16072019-f8639e19.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"pqb\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scris de\" \/>\n\t<meta name=\"twitter:data1\" content=\"pqb\" \/>\n\t<meta name=\"twitter:label2\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/\"},\"author\":{\"name\":\"pqb\",\"@id\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/#\\\/schema\\\/person\\\/2eaaaec374c8a2a53285398d49abe6ba\"},\"headline\":\"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103\",\"datePublished\":\"2019-07-16T12:46:15+00:00\",\"dateModified\":\"2020-12-21T12:47:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/\"},\"wordCount\":753,\"publisher\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/the-light.ro\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/revistabiz-16072019-f8639e19.jpeg\",\"articleSection\":[\"News\"],\"inLanguage\":\"ro-RO\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/\",\"url\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/\",\"name\":\"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103 - The Light\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/the-light.ro\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/revistabiz-16072019-f8639e19.jpeg\",\"datePublished\":\"2019-07-16T12:46:15+00:00\",\"dateModified\":\"2020-12-21T12:47:21+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/#breadcrumb\"},\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/#primaryimage\",\"url\":\"https:\\\/\\\/the-light.ro\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/revistabiz-16072019-f8639e19.jpeg\",\"contentUrl\":\"https:\\\/\\\/the-light.ro\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/revistabiz-16072019-f8639e19.jpeg\",\"width\":1000,\"height\":400},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/the-light.ro\\\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/the-light.ro\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/#website\",\"url\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/\",\"name\":\"The Light\",\"description\":\"A perfect spot for innovation\",\"publisher\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ro-RO\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/#organization\",\"name\":\"The Light\",\"url\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/the-light.ro\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/the-light.svg\",\"contentUrl\":\"https:\\\/\\\/the-light.ro\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/the-light.svg\",\"width\":250,\"height\":42,\"caption\":\"The Light\"},\"image\":{\"@id\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/#\\\/schema\\\/person\\\/2eaaaec374c8a2a53285398d49abe6ba\",\"name\":\"pqb\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7636314b5685e178bd8ed75a1d4c057fd68573d6c420762d5be8d832d1c70660?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7636314b5685e178bd8ed75a1d4c057fd68573d6c420762d5be8d832d1c70660?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7636314b5685e178bd8ed75a1d4c057fd68573d6c420762d5be8d832d1c70660?s=96&d=mm&r=g\",\"caption\":\"pqb\"},\"sameAs\":[\"https:\\\/\\\/the-light.ro\"],\"url\":\"https:\\\/\\\/the-light.ro\\\/ro\\\/author\\\/pqb\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103 - The Light","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/the-light.ro\/ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/","og_locale":"ro_RO","og_type":"article","og_title":"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103 - The Light","og_description":"Primul ecran LED transparent din Rom\u00e2nia, de 108 mp, \u00eembrac\u0103 dou\u0103 din fa\u021badele unei cl\u0103diri noi din Bucure\u0219ti \u0219i ruleaz\u0103 reclame cump\u0103rate \u00een timp […]","og_url":"https:\/\/the-light.ro\/ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/","og_site_name":"The Light","article_published_time":"2019-07-16T12:46:15+00:00","article_modified_time":"2020-12-21T12:47:21+00:00","og_image":[{"width":1000,"height":400,"url":"https:\/\/the-light.ro\/wp-content\/uploads\/2020\/12\/revistabiz-16072019-f8639e19.jpeg","type":"image\/jpeg"}],"author":"pqb","twitter_card":"summary_large_image","twitter_misc":{"Scris de":"pqb","Timp estimat pentru citire":"4 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/#article","isPartOf":{"@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/"},"author":{"name":"pqb","@id":"https:\/\/the-light.ro\/ro\/#\/schema\/person\/2eaaaec374c8a2a53285398d49abe6ba"},"headline":"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103","datePublished":"2019-07-16T12:46:15+00:00","dateModified":"2020-12-21T12:47:21+00:00","mainEntityOfPage":{"@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/"},"wordCount":753,"publisher":{"@id":"https:\/\/the-light.ro\/ro\/#organization"},"image":{"@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/#primaryimage"},"thumbnailUrl":"https:\/\/the-light.ro\/wp-content\/uploads\/2020\/12\/revistabiz-16072019-f8639e19.jpeg","articleSection":["News"],"inLanguage":"ro-RO"},{"@type":"WebPage","@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/","url":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/","name":"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103 - The Light","isPartOf":{"@id":"https:\/\/the-light.ro\/ro\/#website"},"primaryImageOfPage":{"@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/#primaryimage"},"image":{"@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/#primaryimage"},"thumbnailUrl":"https:\/\/the-light.ro\/wp-content\/uploads\/2020\/12\/revistabiz-16072019-f8639e19.jpeg","datePublished":"2019-07-16T12:46:15+00:00","dateModified":"2020-12-21T12:47:21+00:00","breadcrumb":{"@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/#breadcrumb"},"inLanguage":"ro-RO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/"]}]},{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/#primaryimage","url":"https:\/\/the-light.ro\/wp-content\/uploads\/2020\/12\/revistabiz-16072019-f8639e19.jpeg","contentUrl":"https:\/\/the-light.ro\/wp-content\/uploads\/2020\/12\/revistabiz-16072019-f8639e19.jpeg","width":1000,"height":400},{"@type":"BreadcrumbList","@id":"https:\/\/the-light.ro\/inovatie-romaneasca-in-real-estate-si-publicitate-digitala\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/the-light.ro\/"},{"@type":"ListItem","position":2,"name":"Inova\u021bie rom\u00e2neasc\u0103 \u00een real-estate \u0219i publicitate digital\u0103"}]},{"@type":"WebSite","@id":"https:\/\/the-light.ro\/ro\/#website","url":"https:\/\/the-light.ro\/ro\/","name":"The Light","description":"Un loc perfect pentru inova\u021bie","publisher":{"@id":"https:\/\/the-light.ro\/ro\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/the-light.ro\/ro\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ro-RO"},{"@type":"Organization","@id":"https:\/\/the-light.ro\/ro\/#organization","name":"The Light","url":"https:\/\/the-light.ro\/ro\/","logo":{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/the-light.ro\/ro\/#\/schema\/logo\/image\/","url":"https:\/\/the-light.ro\/wp-content\/uploads\/2020\/11\/the-light.svg","contentUrl":"https:\/\/the-light.ro\/wp-content\/uploads\/2020\/11\/the-light.svg","width":250,"height":42,"caption":"The Light"},"image":{"@id":"https:\/\/the-light.ro\/ro\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/the-light.ro\/ro\/#\/schema\/person\/2eaaaec374c8a2a53285398d49abe6ba","name":"pqb","image":{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/secure.gravatar.com\/avatar\/7636314b5685e178bd8ed75a1d4c057fd68573d6c420762d5be8d832d1c70660?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7636314b5685e178bd8ed75a1d4c057fd68573d6c420762d5be8d832d1c70660?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7636314b5685e178bd8ed75a1d4c057fd68573d6c420762d5be8d832d1c70660?s=96&d=mm&r=g","caption":"pqb"},"sameAs":["https:\/\/the-light.ro"],"url":"https:\/\/the-light.ro\/ro\/author\/pqb\/"}]}},"_links":{"self":[{"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/posts\/1077","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/comments?post=1077"}],"version-history":[{"count":1,"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/posts\/1077\/revisions"}],"predecessor-version":[{"id":1079,"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/posts\/1077\/revisions\/1079"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/media\/1078"}],"wp:attachment":[{"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/media?parent=1077"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/categories?post=1077"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/the-light.ro\/ro\/wp-json\/wp\/v2\/tags?post=1077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}